Safe for all hair types and colors and color treated hair. For centuries, people have used Magnetic Power to encourage good health and a sense of well being. Now your hair and scalp will benefit too! Nature's powerful magnetic material, Magnetite** is blended into this product in Giovanni's Magnetic Structuring Tanks (pat. Pending) to infuse millions of micro-magnets with special cleaners and conditioning agents. The Cleansing Magnets cling to the oils and residues found on your hair and scalp to easily, completely wash them away. The Conditioning Magnets bind to your hair to add shine, fullness and manageability. You will love the way your hair feels. Safe, gentle and effective for all hair types and colors (including blonde and gray). Perfect for color treated hair.